By aligning these pillars, Public Group operates as a multi-faceted organization that leads in omnichannel commerce while also supporting innovation and business growth through strategic investments and partnerships. This integrated approach positions Public Group as a key player in the evolving retail landscape, driving both business expansion and technological advancement.

As part of its ongoing evolution and commitment to enhancing the customer journey, from 2022 to 2023, Public Group successfully integrated the Media Markt brand into its operations, launching the innovative “Public + home concept store”. This strategic move further strengthened Public Group’s position in the consumer electronics and home appliances market, reinforcing its omnichannel retail strategy and expanding its product offering.